Apr 27, 2021
The language and tone of voice we use has a significant impact on our audiences. I am delighted to to interview Tone of Voice Expert Ben Afia who shares his extensive knowledge of language - and particularly written language. This is an amazing interview; top tips include:
* Being clear about what you want your audience...
Apr 9, 2021
Jeff Heasman is an expert in creating straight forward language within the legal and insurance industries. In this podcast Jeff will share:
* why it is important to use straight forward language to ensure others understand you
* How to check the other person really understand what you have said
* How to structure your...